Gross Game Value (GGV)

A composite index to value and score game economies

The Gross Game Value (GGV) is a composite index used to evaluate the performance and growth potential of games within the Acxyn ecosystem. It is an essential component of the protocol, as it influences the creation of the $ACX token, informs the appraisal algorithm, and plays a central role in the protocol's fiscal policies. The GGV score enables game IPs to share their relevant data, which is necessary for the protocol to generate an accurate assessment.

The GGV score is a composite index, meaning it is derived from several individual coefficients within a formula. These coefficients represent different aspects of a game's performance and impact.

The sub-values that contribute to the overall GGV score include:

Attention & Engagement: This sub-value measures the level of player interest and participation in a game. Factors such as user retention, session length, and active users are taken into account to determine this score.

Economic Activity: This component gauges the financial performance of a game, including gross merchandise value, in-game transactions, and the overall liquidity & health of its virtual economy.

Cost Basis: The Cost Basis co-efficient will be rolled out in two phases to provide a comprehensive evaluation of a game's cost structure. In Phase One, the analysis will focus on costs specific to the Acxyn ecosystem, including VAT-based fees, IP protection, registration, and tokenization fees. These factors represent the direct costs associated with a game's integration into the ecosystem. In Phase Two, the Cost Basis sub-value will expand to incorporate development and maintenance fees, which represent the ongoing resources required to support, improve, and expand a game within the Acxyn ecosystem.

Cooperation: Cooperation assesses the degree of collaboration within the Acxyn protocol, using indicators that reflect how game IPs work together to create shared value. Key markers include IP cross-licensing, which measures the extent to which game IPs grant each other rights to use specific content, interoperable assets, which enable players to use their in-game items across multiple game IPs, and liquid IP staking mechanisms, which allow game IPs to stake their assets and resources to support other projects within the ecosystem. These markers provide insight into the synergies and collaboration within the Acxyn protocol, fostering a more interconnected and dynamic ecosystem.

To calculate the overall GGV score, each of these sub-values is first normalized and weighted. This process ensures that each component is represented fairly in the final score, reflecting its importance within the broader context of the game's performance and potential. By using the GGV score, the Acxyn ecosystem can effectively rank games and determine their eligibility for $ACX token mining, providing an objective and data-driven method for evaluating game IPs.

The GGV score is calculated using a weighted sum of the normalized sub-values representing different aspects of a game's performance and potential impact.

Here's an example of a similar mathematical formula to calculate the GGV score:

$GGV = f(x) =w_1 * AE + w_2 * EA + w_3 * CB + w_4 * CO$

Where:

• GGV represents the Gross Game Value score

• AE represents the normalized Attention & Engagement rating

• EA represents the normalized Economic Activity rating

• CB represents the normalized Cost Basis rating

• CO represents the normalised Collaboration ration

• w1, w2, w3, and w4 are the respective weights assigned to each sub-value, with the sum of all weights equal to 1 (i.e., w1 + w2 + w3 + w4 = 1)

Normalization of the sub-values is done to ensure that each component is represented fairly in the final GGV score.

The Benefits of Scoring Games

The GGV scoring system offers Acxyn numerous advantages for assessing and managing games within its ecosystem. By incorporating various performance and impact metrics, the GGV score enables Acxyn to accurately value games and understand their lifecycle stage.

1. Lifecycle Assessment: Using the GGV score, Acxyn can effectively place a game on a matrix similar to the BCG matrix. This allows for the identification of "shooting stars" with high player growth, GMV, and creator activity, or "old dogs" characterized by stagnating player growth, low GMV, and low creator activity.

2. Token Incentives and Value Accrual: By integrating the GGV mechanism into the core tokenomics design, Acxyn directs token incentives towards companies that contribute additional value to the ecosystem. This serves as a primary value accrual mechanism for the $ACX token, incentivizing creators to retain their tokens and actively participate in determining the ecosystem's future direction and emissions. creators who strategically manage their token rewards will potentially gain an advantage over those who sell their rewards.

3. Foundation for Tokenizing IP: The GGV score also informs the foundational valuation framework for tokenizing game IP, such as trademarks, characters and art. This enables the implementation of DeFi interactions centered around IP assets, creating new opportunities for game creators and players within the Acxyn ecosystem.

4. IP-Based DeFi Interactions: With the GGV score, Acxyn can facilitate innovative DeFi interactions, such as allowing creators to issue structured financial products against the IP value of their games. This expands the financial opportunities for creators and encourages the growth and development of high-quality games within the ecosystem.

Furthermore the GGV score informs the emissions engine within Acxyn, to mint new $ACX tokens which are provided to the game creators as rewards for sharing their data. The Acxyn platform, contributes 30% of its protocol revenue back to game creators.

In summary, the GGV scoring system provides Acxyn with a comprehensive, data-driven approach to evaluate and manage games in its ecosystem. By understanding a game's lifecycle stage, incentivizing value creation, and enabling IP-based financial interactions, the GGV score plays a crucial role in fostering a dynamic and thriving gaming ecosystem.